mfundo zazinsinsi

Dongosolo Lachinsinsi ichi limafotokozera momwe zambiri zanu zimatengedwa, kugwiritsidwa ntchito, komanso kugawidwa mukamayendera kapena kugula kuchokera Joopzy ("Webusayiti").

ZINTHU ZIMENE TIMACHITA

Mukapita ku Webusayiti, timapeza zokhazokha zokhudzana ndi chipangizochi, kuphatikiza zambiri zokhudza tsamba lawebusayiti yanu, adilesi ya IP, nthawi, ndi ma cookie ena omwe aikidwa pa chipangizo chanu. Kuphatikiza apo, mukamasakatula tsambalo, timapeza zatsamba lawomwe mumawona, zomwe masamba kapena masamba akusaka adakutumizirani ku Tsambalo, ndi zambiri zamomwe mumalumikizirana ndi tsambalo. Timangotengera chidziwitso chokhacho chomwe ndi "Chidziwitso cha Zida".

Timagwiritsa ntchito zipangizo zamagetsi pogwiritsa ntchito matekinoloje awa:

- "Cookies" ndi mafayilo omwe amaikidwa pa chipangizo kapena pakompyuta yanu ndipo nthawi zambiri amaphatikizira chizindikiritso chosadziwika. Kuti mumve zambiri za ma cookie, komanso momwe mungalepheretse ma cookie, pitani Zonse Zokhudza Cookies.

- Zolemba za "Log Log" zomwe zikuchitika pa Tsambalo, ndipo sonkhanitsani deta kuphatikiza adilesi yanu ya IP, mtundu wa asakatuli, wosamalira pa intaneti, masamba / zochokera, ndi masitampu a tsiku / nthawi.

- "Beacon webusayiti", "ma tag", ndi "pixel" ndi mafayilo amagetsi omwe amagwiritsidwa ntchito polemba zambiri zamomwe mungasakatire tsambalo.

- "Facebook pixels" ndi "Google Adwords Pixel" ndi mafayilo amagetsi a Facebook ndi Google motsatana, ndipo tikugwiritsidwa ntchito ndi ife kuti ndikupatseni mwayi wopanga makonda anu kuti titha kupititsa patsogolo malonda athu.

Kuphatikiza apo, mukamagula kapena kuyesa kugula pa tsamba, tisonkhanitsani zambiri kuchokera kwa inu, kuphatikiza dzina lanu, adilesi yolipiritsa, adilesi yotumizira, zambiri zakubwezera (kuphatikiza manambala a kirediti kadi, PayPal), imelo adilesi, ndi foni chiwerengero. Nkhani iyi timayitcha kuti “Information Information”

Tikamalankhula za "Zazinsinsi zaanthu" muchinsinsi ichi, tikulankhula za Zidziwitso za Zida ndi Chidziwitso cha Dongosolo.

GOOGLE

Timagwiritsa ntchito zinthu zosiyanasiyana zopangidwa ndi Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google").

Google Tag Manager

Pazifukwa zowunikira chonde dziwani kuti tikugwiritsa ntchito Google Tag Manager. Google Tag Manager sisonkhanitsa zinthu zanu zokha. Imathandizira kuphatikiza ndikuwongolera ma tag athu. Matagi ndi zinthu zazing'ono zomwe zimathandizira kuyerekeza kuchuluka kwa magalimoto ndi alendo, kuti muwone momwe zotsatsa za pa intaneti zikuyendera kapena kuyesa ndikukhatikiza mawebusayiti athu.

Kuti mumve zambiri za kubwera kwa Google Tag Manager: Gwiritsani Ntchito Ndondomeko

Analytics Google

Tsambali limagwiritsa ntchito Google analytics service. Google Analytics imagwiritsa ntchito "ma cookie", omwe ndi mafayilo amawu omwe amaikidwa pakompyuta yanu, kuthandiza webusaitiyi kuona momwe ogwiritsira ntchito tsambali amagwirira ntchito. Zambiri zomwe zimapangidwa ndi cookie pakugwiritsa ntchito tsamba lanu (kuphatikiza adilesi yanu ya IP) zitha kutumizidwa ndi kusungidwa ndi Google pa ma seva ku United States.

Tikuwonetsa chidwi kuti Google Analytics imathandizira ndi code "gat._anonymizeIp ();" pa webusayiti iyi kuti mutsimikizire kusonkhanitsa kosadziwika kwa maadiresi a IP (otchedwa IP-masking).

Pofuna kukhazikitsidwa kwa kusadziwika kwa IP, Google idzetsa / kusatchulanso mayina omaliza a IP adilesi ya mamembala a European Union komanso zipani zina ku Pangano la European Economic Area. Pazokha zapadera, adilesi yonse ya IP imatumizidwa ndikufupikitsidwa ndi ma seva a Google ku USA. M'malo mwaoperekera tsambalo, Google igwiritsa ntchito izi popanga mawebusayiti pogwiritsa ntchito webusayiti, kuphatikiza malipoti a zochitika zapa webusayiti kwa opanga mawebusayiti ndikupereka ntchito zina zokhudzana ndi ntchito za webusayiti ndi kugwiritsa ntchito intaneti kwa omwe akutsatsa tsamba. Google siziyanjanitsa adilesi yanu ya IP ndi deta ina iliyonse ya Google. Mutha kukana kugwiritsa ntchito ma cookie posankha mawonekedwe oyenera asakatuli anu. Komabe, chonde dziwani kuti ngati muchita izi, mwina simungathe kugwiritsa ntchito webusayiti yonse.

Komanso, mutha kuletsa kusonkhanitsa ndi kugwiritsa ntchito deta ya Google (ma cookie ndi adilesi ya IP) mwa kutsitsa ndikukhazikitsa pulogalamu yolakatula ya asakatuli zambiri.

Mutha kukana kugwiritsa ntchito Google Analytics podina ulalo wotsatirawu. Pulogalamu yojambulira ikhazikitsidwa pakompyuta, yomwe imalepheretsa kusonkhanitsa deta yanu mukadzayendera tsamba ili:

Khutsani Google Analytics

Zambiri pazamagwiritsidwe ndi kagwiritsidwe ntchito ndi chinsinsi chachidziwitso zitha kupezeka mawu kapena pma azoni. Chonde dziwani kuti patsamba lino, code ya Google Analytics imathandizira ndi "anonymizeIp" kuti iwonetsetse kuti pali ma adilesi a IP osadziwika (otchedwa IP-masking).

Kuyimba Mtima kwa Google

Timagwiritsa ntchito Google Dynamic Remarketing kuti tilenge malonda a intaneti pa intaneti, makamaka pa Google Display Network. Kubwerezabwereza kwamphamvu kudzakuwonetsani zotsatsa kutengera ndi masamba ati omwe adawona ndikuyika cookie patsamba lanu. Kokosi iyi sikukudziwitsani mwanjira iliyonse kapena kupereka mwayi wakompyuta yanu kapena foni yam'manja. Khukhi imagwiritsidwa ntchito posonyeza ena mawebusayiti kuti "Wogwiritsa ntchitoyu adapita patsamba linalake, chifukwa chake asonyezeni otsatsa tsambalo." Kutsatsa Kwakukulu kwa Google Kumatilola kusintha malonda athu kuti agwirizane ndi zosowa zanu komanso kungowonetsa zotsatsa zomwe zikukukukhudzani.

Ngati simukufuna kuwona zotsatsa kuchokera ku trivago, mutha kusiya kugwiritsa ntchito ma cookies a Google poyendera Makonda a Zotsatsa za Google. Kuti mumve zambiri pitani pa Google mfundo zazinsinsi.

DoubleClick ndi Google

DoubleClick imagwiritsa ntchito ma cookie kuti azitha kutsatsa zomwe zimakonda chidwi. Ma cookiewo amawonetsa kuti ndi watsatsa uti womwe wawonetsedwa mu msakatuli komanso ngati mwapeza tsamba lawebusayiti kudzera pa malonda. Ma cookie satenga zinthu zamwini. Ngati simukufuna kuwona zotsatsa zogwirizana ndi chidwi, mutha kusiya kugwiritsa ntchito ma cookies a Google posendera Makonda a Zotsatsa za Google. Kuti mumve zambiri pitani pa Google mfundo zazinsinsi.

FACEBOOK

Timagwiritsanso ntchito maulendo obwereza komanso Kuyendera Makonda Operekedwa ndi kampani Facebook Inc. (1601 S. California Avenue, Palo Alto, CA 94304 USA, "Facebook").

Otsatsa a Facebook Mwatsatanetsatane

M'malo otsatsa okhudzana ndi intaneti, timagwiritsa ntchito malonda a Facebook Custom Audiences. Pachifukwa ichi, Checksum yosasinthika komanso yosakhala yaumwini (mtengo wa hashi) imapangidwa kuchokera ku chidziwitso chanu chogwiritsa ntchito. Mtengo wa hash ukhoza kupatsira Facebook kuti usanthule ndikutsatsa. Zambiri zomwe zatolezedwazo zili ndi ntchito zanu patsamba la trivago NV (mwachitsanzo, momwe mumasakatula, mumayendera masamba, ndi zina). Adilesi yanu ya IP imafalitsidwanso ndikugwiritsidwa ntchito poyang'anira kutsatsa. Zomwe zatulutsidwa zimangotumizidwa ku Facebook ndipo sizikudziwika kwa ife zomwe zikutanthauza kuti zomwe tikugwiritsa ntchito paokha sizikuwoneka.

Kuti mumve zambiri paziwonetsero zachinsinsi za Facebook ndi Custom Audience, chonde onani Chinsinsi cha Facebook or Kumvera Kwa Makonda. Ngati simukufuna kupeza zidziwitso kudzera pa Makonda Athu, mutha kuletsa Omvera Mwambo Pano.

Kusinthana kwa Facebook FBX

Mukapita kutsamba lathu mothandizidwa kubwereza ma tag, kulumikizana mwachindunji pakati pa msakatuli wanu ndi seva ya Facebook ndikukhazikitsa. Facebook imapeza zambiri zomwe wapita patsamba lathu ndi adilesi ya IP. Izi zimathandiza kuti Facebook ipatseni mwayi wopita patsamba lanu pa akaunti yanu ya ogwiritsa ntchito. Zomwe tidapeza zomwe titha kugwiritsa ntchito pakuwonetsa Facebook Ads. Tikuwonetsa kuti ife monga woperekera tsambalo sadziwa za zomwe zalembedwa ndikugwiritsa ntchito ndi Facebook.

Kutembenuza Panjira kwa Facebook

Chida ichi chimatilola kutsata zomwe ogwiritsa ntchito atatha kutumizidwa kutsamba lawebusayitiyi podina kutsatsa kwa Facebook. Chifukwa chake timatha kujambula kudalirika kwa zotsatsa za Facebook pazowerengera ndi kafukufuku wamsika. Zomwe zasungidwa sizikudziwika. Izi zikutanthauza kuti sitingawone zomwe munthu aliyense akuchita payekha. Komabe, zomwe zasungidwazo zimapulumutsidwa ndikusinthidwa ndi Facebook. Tikukudziwitsani pankhaniyi malinga ndi zomwe takudziwa panthawiyi. Facebook imatha kulumikiza tsatanetsatane ndi akaunti yanu ya Facebook ndikugwiritsa ntchito datazo pazolinga zawo zotsatsa, malinga ndi mfundo zachinsinsi za Facebook zomwe zikupezeka pansi: Chinsinsi cha Facebook. Kutsata Kutembenuka kwa Facebook kumathandizanso Facebook ndi anzawo kuti akuwonetseni zotsatsa pa ndi kunja kwa Facebook. Kuphatikiza apo, cookie ikusungidwa pakompyuta yanu pazolinga izi.

  • Pogwiritsa ntchito tsamba la webusayiti mumavomereza kusanthula kwa data komwe kumalumikizidwa ndi kuphatikizidwa kwa pixel ya Facebook.
  • Chonde dinani apa ngati mukufuna kubweza chilolezo chanu: Makonda a Zotsatsa.

KODI TIMAGWIRITSA NTCHITO BWANJI KUDZIWA KWA MUNTHU WANU?

Timagwiritsa ntchito Mauthenga Amtundu umene timasonkhanitsa kuti tikwaniritse maulamuliro omwe adayikidwa pa Site (kuphatikizapo kukonza zambiri za malipiro anu, kukonzekera kutumiza, ndikukupatsani mavoti ndi / kapena zowonjezera). Kuonjezera apo, timagwiritsa ntchito Chidziwitso cha Dongosolo kwa:

  • Lumikizanani ndi inu;
  • Sakani malamulo athu pazakuopsa kapena chinyengo; ndi
  • Mukagwirizana ndi zokonda zomwe mudagawana nafe, ndikupatseni chidziwitso kapena kutsatsa komwe kukugwirizana ndi malonda athu kapena ntchito zathu.
  • Kukupatsani zomwe mwakumana nazo
  • Gwiritsani ntchito zolinga zowunikira, kuphatikizapo kutsatsa komanso kuyambiranso kuyang'ana pamapulatifomu osiyanasiyana monga koma osapumira, Facebook ndi Google.

Timagwiritsa ntchito zipangizo zomwe timasonkhanitsa kuti zitithandize kusinkhasinkha zoopsa ndi chinyengo (makamaka IP address yanu), komanso zambiri kuti tikwanitse ndikulinganiza malo athu (mwachitsanzo, pakupanga analytics za momwe makasitomala athu amasinthasintha ndikuyanjana ndi Site, ndikuwonetsa kupambana kwa malonda athu ndi malonda a malonda).

KUFUNA ZINTHU ZANU ZA ​​MUNTHU

Tigawana chidziwitso chanu chaumwini ndi anthu ena kuti atithandizire kugwiritsa ntchito Chidziwitso Chanu, monga tafotokozera pamwambapa. Timagwiritsa ntchito Google Analytics kutithandiza kumvetsetsa momwe makasitomala athu amagwiritsira ntchito tsamba - mutha kuwerenga zambiri za momwe Google imagwiritsire ntchito Chidziwitso chanu Chaumwini pano: zachinsinsi. Mungathe kuchotsanso Google Analytics apa: https://tools.google.com/dlpage/gaoptout.

Pomaliza, titha kugawiranso Zambiri Zako Zomwe kuti tigwirizane ndi malamulo ndi malangizo, kuyankha pazosankha, chidziwitso chofufuza kapena chovomerezeka china chazomwe timalandira, kapena kuteteza ufulu wathu.

ZOKHUDZA NTCHITO

Monga tafotokozera pamwambapa, timagwiritsa ntchito Zambiri Zanu kuti tikugulitseni zotsatsa kapena njira zotsatsira zomwe tikukhulupirira kuti zingakusangalatseni. Kuti mumve zambiri za momwe kutsatsa kumakugwirira ntchito, mutha kupita pa tsamba la maphunziro la Network Advertising Initiative ("NAI" pa undersKutsatsa Paintaneti.

Mutha kutsatsa kutsatsa komwe mukufuna pogwiritsa ntchito maulalo omwe ali pansipa:

Kuphatikiza apo, mutha kusankha zina mwazomwezi mwa kuchezera njira zotsatsa za Digital Advertising Alliance Digital Advertising Alliance's.

MUSAMASINTHE

Chonde dziwani kuti sitisintha zosintha za tsamba lathu ndikugwiritsa ntchito tikawona chizindikiro cha Musati Kutsata kuchokera pa msakatuli wanu.

ZILUNGO ZANU

Ngati ndinu wokhala ku Ulaya, muli ndi ufulu wolandila zambiri zaumwini zomwe timagwira za inu ndikupempha kuti chidziwitso chanu chikonzedwe, chosinthidwa kapena kuchotsedwa. Ngati mukufuna kugwiritsa ntchito izi, chonde tithandizeni kuti mutumizire mauthenga omwe ali pansipa.

Kuonjezera apo, ngati ndinu wokhala ku Ulaya tikudziwa kuti tikukonzekera zomwe mukuchita kuti tikwaniritse malonda omwe tingakhale nawo (mwachitsanzo ngati mukukonzekera kudzera mu Site), kapena ngati mutachita zofuna zogwirizana ndi zomwe zili pamwambapa. Kuonjezerapo, chonde dziwani kuti chidziwitso chanu chidzasamutsidwa kunja kwa Ulaya, kuphatikizapo Canada ndi United States.

ZOTHANDIZA DATA

Mukaika dongosolo kudzera mu Siteyi, tidzasunga Chidziwitso cha Dongosolo kwa zolemba zathu pokhapokha mpaka mutatipempha kuti tichotse mfundoyi.

ZISINTHA

Tikhoza kusintha ndondomeko iyi yachinsinsi nthawi ndi nthawi kuti tisonyeze, mwachitsanzo, kusintha kwa zochita zathu kapena zifukwa zina, zovomerezeka ndi zovomerezeka.

KULEMEKEZA NDIPONSO ZOFUNIKIRA (Ngati zingagwiritsidwe)

Mwa kulowa nambala yanu ya foni potuluka ndikuyambitsa kugula, mukuvomereza kuti tikhoza kukutumizirani zidziwitso zolemba (zolamula, kuphatikizapo zikumbutso zamagalimoto zomwe zatsala) ndi zotsatsa zamakalata. Mauthenga otsatsa mameseji sadzapitirira 15 pamwezi. Mutha kulembetsa kuchokera kumakalata ena ndikuyankha IMANI. Mitengo ya mauthenga ndi ma data ikhoza kugwira ntchito.

LUMIKIZANANI NAFE

Kuti mumve zambiri pazochita zathu zachinsinsi, ngati muli ndi mafunso, kapena ngati mukufuna kudandaula, titumizireni imelo kudzera pa imelo pa [Email protected]