mfundo zazinsinsi

Dongosolo Lachinsinsi ichi limafotokozera momwe zambiri zanu zimatengedwa, kugwiritsidwa ntchito, komanso kugawidwa mukamayendera kapena kugula kuchokera Joopzy ("Malo").

ZINTHU ZIMENE TIMACHITA

Mukamachezera pa siteyi, timasungira zina zokhudzana ndi chipangizo chanu, kuphatikizapo chidziwitso cha msakatuli wanu, adilesi ya IP, nthawi yamakono, ndi ena a makeke omwe amaikidwa pa chipangizo chanu. Kuwonjezera pamenepa, pamene mukuyang'ana pa Webusaitiyi, timasonkhanitsa mauthenga okhudza ma tsamba a pawekha kapena malonda omwe mumawawonera, mawebusaiti kapena masewera omwe akukutumizirani ku Siteyi, ndi zokhudzana ndi momwe mukugwirira ntchito ndi Site. Timagwiritsa ntchito mauthenga awa omwe anasonkhanitsidwa motere monga "Zipangizo Zamakono".

Timagwiritsa ntchito zipangizo zamagetsi pogwiritsa ntchito matekinoloje awa:

- "Cookies" ndi mafayilo amtundu wa data omwe amaikidwa pazida zanu kapena kompyuta ndipo nthawi zambiri amakhala ndi dzina losadziwika. Kuti mumve zambiri zamakeke, ndi momwe mungaletsere ma cookie, pitani  Zonse Zokhudza Cookies. 

- Zolemba za "Log Log" zomwe zikuchitika pa Tsambalo, ndipo sonkhanitsani deta kuphatikiza adilesi yanu ya IP, mtundu wa asakatuli, opereka chithandizo pa intaneti, masamba / zochokera, ndi masitampu a tsiku / nthawi.

- "Ma beacon Web", "ma tag", ndi "pixels" ndi mafayilo amagetsi omwe amagwiritsidwa ntchito kuti alembe zambiri zamomwe mungayang'anire Tsambalo.

- "Ma pixels a Facebook" ndi "Google Adwords Pixel" ndi mafayilo amagetsi omwe ali ndi Facebook ndi Google motsatana, ndipo timagwiritsa ntchito ndi ife kukupatsirani ntchito zina mwakukonda kwanu kuti tithe kupititsa patsogolo zinthu zathu.

Kuphatikiza apo, mukamagula kapena kuyesa kugula kudzera pa Tsambalo, timatenga zina kuchokera kwa inu, kuphatikiza dzina lanu, adilesi yolipirira, adilesi yotumizira, zambiri zolipira (kuphatikiza manambala a kirediti kadi, PayPal), imelo adilesi, ndi foni nambala. Timatchula izi ngati "Order Information".

Pamene tikulankhula za "Zomwe Zinachitikira" mu Tsatanetsatane wa Tsatanetsatane, tikukambirana zonse zokhudza Chida Chadongosolo ndi Chidziwitso Chadongosolo.

GOOGLE

Timagwiritsa ntchito zinthu zosiyanasiyana zomwe Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google").

Google Tag Manager

Pazifukwa zowunikira chonde dziwani kuti tikugwiritsa ntchito Google Tag Manager. Google Tag Manager sisonkhanitsa zinthu zanu zokha. Imathandizira kuphatikiza ndikuwongolera ma tag athu. Matagi ndi zinthu zazing'ono zomwe zimathandizira kuyerekeza kuchuluka kwa magalimoto ndi alendo, kuti muwone momwe zotsatsa za pa intaneti zikuyendera kapena kuyesa ndikukhatikiza mawebusayiti athu.

Kuti mumve zambiri za kubwera kwa Google Tag Manager: Gwiritsani Ntchito Ndondomeko

Analytics Google

Tsambali limagwiritsa ntchito ma analytics a Google Analytics. Google Analytics imagwiritsa ntchito "ma cookie", omwe ndi mafayilo olembedwa pa kompyuta yanu, kuthandiza tsambalo kuwunikira momwe ogwiritsa ntchito amagwiritsa ntchito tsambalo. Zomwe zimapangidwa ndi cookie yogwiritsa ntchito tsambalo (kuphatikiza IP adilesi yanu) zidzatumizidwa ndikusungidwa ndi Google pamaseva aku United States.

Tikudziwitsani kuti Google Analytics imathandizidwa ndi nambala ya "gat._anonymizeIp ();" pa tsambali kutsimikizira kusadziwika kwa ma adilesi a IP (otchedwa IP-masking).

Pofuna kukhazikitsidwa kwa kusadziwika kwa IP, Google idzetsa / kusatchulanso mayina omaliza a IP adilesi ya mamembala a European Union komanso zipani zina ku Pangano la European Economic Area. Pazokha zapadera, adilesi yonse ya IP imatumizidwa ndikufupikitsidwa ndi ma seva a Google ku USA. M'malo mwaoperekera tsambalo, Google igwiritsa ntchito izi popanga mawebusayiti pogwiritsa ntchito webusayiti, kuphatikiza malipoti a zochitika zapa webusayiti kwa opanga mawebusayiti ndikupereka ntchito zina zokhudzana ndi ntchito za webusayiti ndi kugwiritsa ntchito intaneti kwa omwe akutsatsa tsamba. Google siziyanjanitsa adilesi yanu ya IP ndi deta ina iliyonse ya Google. Mutha kukana kugwiritsa ntchito ma cookie posankha mawonekedwe oyenera asakatuli anu. Komabe, chonde dziwani kuti ngati muchita izi, mwina simungathe kugwiritsa ntchito webusayiti yonse.

Kuphatikiza apo, mutha kupewa kusonkhanitsa ndi kugwiritsa ntchito deta kwa Google (ma cookie ndi adilesi ya IP) potsegula ndikukhazikitsa pulogalamu yolumikizira asakatuli yomwe ilipo zambiri.

Mutha kukana kugwiritsa ntchito Google Analytics podina ulalo wotsatirawu. Pulogalamu yojambulira ikhazikitsidwa pakompyuta, yomwe imalepheretsa kusonkhanitsa deta yanu mukadzayendera tsamba ili:

Khutsani Google Analytics

Zambiri pazamagwiritsidwe ndi kagwiritsidwe ntchito ndi chinsinsi chachidziwitso zitha kupezeka  mawu kapena pma azoni. Chonde dziwani kuti patsambali, nambala ya Google Analytics imathandizidwa ndi "anonymizeIp" kuti muwonetsetse kusungidwa kosadziwika kwa ma adilesi a IP (otchedwa IP-masking).

Kuyimba Mtima kwa Google

Timagwiritsa ntchito Google Dynamic Remarketing kutsatsa ma trivago pa intaneti, makamaka pa Google Display Network. Kubwereza mwamphamvu kukuwonetsani zotsatsa malinga ndi magawo a masamba athu omwe mwawawonapo mwa kuyika cookie patsamba lanu. Khukhi sikukuzindikiritsa kapena kukupatsani mwayi wogwiritsa ntchito kompyuta kapena foni yanu. Khukhi imagwiritsidwa ntchito posonyeza masamba ena kuti "Wogwiritsa ntchito adayendera tsamba linalake, choncho asonyezeni malonda okhudzana ndi tsambalo." Kutsatsa Kwamphamvu kwa Google kumatilola kusintha kutsatsa kwathu kuti kukwaniritse zosowa zanu ndikuwonetsera zotsatsa zomwe mukuyenera.

Ngati simukufuna kuwona zotsatsa kuchokera ku trivago, mutha kusiya kugwiritsa ntchito ma cookie a Google pochezera Makonda a Zotsatsa za Google. Kuti mumve zambiri pitani ku Google's mfundo zazinsinsi.

DoubleClick ndi Google

DoubleClick imagwiritsa ntchito ma cookie kuti athe kutsatsa otsatsa chidwi. Ma cookie amadziwika kuti ndi malonda ati omwe awonetsedwa mu msakatuli komanso ngati mwapeza tsamba la webusayiti kudzera kutsatsa. Ma cookies samasonkhanitsa zambiri zaumwini. Ngati simukufuna kuwona zotsatsa zotsatsa chidwi, mutha kusiya kugwiritsa ntchito ma cookie a Google pochezera Makonda a Zotsatsa za Google. Kuti mumve zambiri pitani ku Google's mfundo zazinsinsi.

FACEBOOK

Timagwiritsanso ntchito ma tag obwezeretsanso komanso Omvera Omwe amaperekedwa ndi kampani Facebook Inc. (1601 S. California Avenue, Palo Alto, CA 94304 USA, "Facebook").

Otsatsa a Facebook Mwatsatanetsatane

M'malo otsatsa okhudzana ndi intaneti, timagwiritsa ntchito malonda a Facebook Custom Audiences. Pachifukwa ichi, Checksum yosasinthika komanso yosakhala yaumwini (mtengo wa hashi) imapangidwa kuchokera ku chidziwitso chanu chogwiritsa ntchito. Mtengo wa hash ukhoza kupatsira Facebook kuti usanthule ndikutsatsa. Zambiri zomwe zatolezedwazo zili ndi ntchito zanu patsamba la trivago NV (mwachitsanzo, momwe mumasakatula, mumayendera masamba, ndi zina). Adilesi yanu ya IP imafalitsidwanso ndikugwiritsidwa ntchito poyang'anira kutsatsa. Zomwe zatulutsidwa zimangotumizidwa ku Facebook ndipo sizikudziwika kwa ife zomwe zikutanthauza kuti zomwe tikugwiritsa ntchito paokha sizikuwoneka.

Kuti mumve zambiri paziwonetsero zachinsinsi za Facebook ndi Custom Audience, chonde onani  Chinsinsi cha Facebook or Kumvera Kwa Makonda. Ngati simukufuna kupeza zidziwitso kudzera pa Makonda Athu, mutha kuletsa Omvera Mwambo Pano.

Kusinthana kwa Facebook FBX

Mukapita kutsamba lathu mothandizidwa kubwereza ma tag, kulumikizana mwachindunji pakati pa msakatuli wanu ndi seva ya Facebook ndikukhazikitsa. Facebook imapeza zambiri zomwe wapita patsamba lathu ndi adilesi ya IP. Izi zimathandiza kuti Facebook ipatseni mwayi wopita patsamba lanu pa akaunti yanu ya ogwiritsa ntchito. Zomwe tidapeza zomwe titha kugwiritsa ntchito pakuwonetsa Facebook Ads. Tikuwonetsa kuti ife monga woperekera tsambalo sadziwa za zomwe zalembedwa ndikugwiritsa ntchito ndi Facebook.

Kutembenuza Panjira kwa Facebook

Chida ichi chimatilola kutsatira zochita za ogwiritsa ntchito atawatumiza ku tsamba laoperekera podina kutsatsa kwa Facebook. Chifukwa chake timatha kujambula kuyatsa kwakutsatsa kwa Facebook pazowerengera komanso kafukufuku wamsika. Zomwe zasungidwa sizikudziwika. Izi zikutanthauza kuti sitingathe kuwona zomwe aliyense akugwiritsa ntchito. Komabe, zomwe adazisunga zimasungidwa ndikusinthidwa ndi Facebook. Tikukudziwitsani pa nkhaniyi malinga ndi zomwe tikudziwa panthawiyi. Facebook imatha kulumikiza zidziwitsozo ndi akaunti yanu ya Facebook ndikugwiritsa ntchito zidziwitsozo pazotsatsa zawo, malinga ndi mfundo zachinsinsi za Facebook zomwe zimapezeka pansi pa: Chinsinsi cha Facebook. Kutsata Kutembenuka kwa Facebook kumathandizanso Facebook ndi anzawo kuti akuwonetseni zotsatsa pa ndi kunja kwa Facebook. Kuphatikiza apo, cookie ikusungidwa pakompyuta yanu pazolinga izi.

  • Pogwiritsa ntchito tsamba la webusayiti mumavomereza kusanthula kwa data komwe kumalumikizidwa ndi kuphatikizidwa kwa pixel ya Facebook.
  • Chonde dinani apa ngati mukufuna kubweza chilolezo chanu: Makonda a Zotsatsa.

KODI TIMAGWIRITSA NTCHITO BWANJI KUDZIWA KWA MUNTHU WANU?

Timagwiritsa ntchito Mauthenga Amtundu umene timasonkhanitsa kuti tikwaniritse maulamuliro omwe adayikidwa pa Site (kuphatikizapo kukonza zambiri za malipiro anu, kukonzekera kutumiza, ndikukupatsani mavoti ndi / kapena zowonjezera). Kuonjezera apo, timagwiritsa ntchito Chidziwitso cha Dongosolo kwa:

  • Lumikizanani ndi inu;
  • Sakani malamulo athu pazakuopsa kapena chinyengo; ndi
  • Mukagwirizana ndi zokonda zomwe mudagawana nafe, ndikupatseni chidziwitso kapena kutsatsa komwe kukugwirizana ndi malonda athu kapena ntchito zathu.
  • Kukupatsani zomwe mwakumana nazo
  • Gwiritsani ntchito zolinga zowunikira, kuphatikizapo kutsatsa komanso kuyambiranso kuyang'ana pamapulatifomu osiyanasiyana monga koma osapumira, Facebook ndi Google.

Timagwiritsa ntchito zipangizo zomwe timasonkhanitsa kuti zitithandize kusinkhasinkha zoopsa ndi chinyengo (makamaka IP address yanu), komanso zambiri kuti tikwanitse ndikulinganiza malo athu (mwachitsanzo, pakupanga analytics za momwe makasitomala athu amasinthasintha ndikuyanjana ndi Site, ndikuwonetsa kupambana kwa malonda athu ndi malonda a malonda).

KUFUNA ZINTHU ZANU ZA ​​MUNTHU

Timagawana Zambiri Zanu ndi anthu ena kuti atithandize kugwiritsa ntchito Zomwe Mukudziwa, monga tafotokozera pamwambapa. Timagwiritsa ntchito Google Analytics kutithandiza kumvetsetsa momwe makasitomala athu amagwiritsira ntchito Tsamba - mutha kuwerenga zambiri za momwe Google imagwiritsira ntchito Zomwe Mumakonda Pano: zachinsinsi. Mungathe kuchotsanso Google Analytics apa: https://tools.google.com/dlpage/gaoptout.

Pomaliza, titha kugawiranso Zambiri Zako Zomwe kuti tigwirizane ndi malamulo ndi malangizo, kuyankha pazosankha, chidziwitso chofufuza kapena chovomerezeka china chazomwe timalandira, kapena kuteteza ufulu wathu.

ZOKHUDZA NTCHITO

Monga tafotokozera pamwambapa, timagwiritsa ntchito Zidziwitso Zanu kuti tikupatseni zotsatsa kapena malumikizidwe otsatsa omwe tikukhulupirira kuti angakusangalatseni. Kuti mumve zambiri za momwe kutsatsa kwachindunji kumagwirira ntchito, mutha kupita kukaona tsamba la zamaphunziro pa Network Advertising Initiative (“NAI”) undersKutsatsa Paintaneti.

Mutha kutsatsa kutsatsa komwe mukufuna pogwiritsa ntchito maulalo omwe ali pansipa:

Kuphatikiza apo, mutha kusiya zina mwantchito izi pochezera ku portal yapa Digital Advertising Alliance ku Digital Advertising Alliance's.

MUSAMASINTHE

Chonde dziwani kuti sitisintha kusonkhanitsa deta yathu ndi kugwiritsa ntchito machitidwe pamene tiwona chizindikiro chosafufuzira pa msakatuli wanu.

ZILUNGO ZANU

Ngati ndinu wokhala ku Ulaya, muli ndi ufulu wolandila zambiri zaumwini zomwe timagwira za inu ndikupempha kuti chidziwitso chanu chikonzedwe, chosinthidwa kapena kuchotsedwa. Ngati mukufuna kugwiritsa ntchito izi, chonde tithandizeni kuti mutumizire mauthenga omwe ali pansipa.

Kuonjezera apo, ngati ndinu wokhala ku Ulaya tikudziwa kuti tikukonzekera zomwe mukuchita kuti tikwaniritse malonda omwe tingakhale nawo (mwachitsanzo ngati mukukonzekera kudzera mu Site), kapena ngati mutachita zofuna zogwirizana ndi zomwe zili pamwambapa. Kuonjezerapo, chonde dziwani kuti chidziwitso chanu chidzasamutsidwa kunja kwa Ulaya, kuphatikizapo Canada ndi United States.

ZOTHANDIZA DATA

Mukaika dongosolo kudzera mu Siteyi, tidzasunga Chidziwitso cha Dongosolo kwa zolemba zathu pokhapokha mpaka mutatipempha kuti tichotse mfundoyi.

ZISINTHA

Tikhoza kusintha ndondomeko iyi yachinsinsi nthawi ndi nthawi kuti tisonyeze, mwachitsanzo, kusintha kwa zochita zathu kapena zifukwa zina, zovomerezeka ndi zovomerezeka.

KULEMEKEZA NDIPONSO ZOFUNIKIRA (Ngati zingagwiritsidwe)

Mwa kulowa nambala yanu ya foni potuluka ndikuyambitsa kugula, mukuvomereza kuti tikhoza kukutumizirani zidziwitso zolemba (zolamula, kuphatikizapo zikumbutso zamagalimoto zomwe zatsala) ndi zotsatsa zamakalata. Mauthenga otsatsa mameseji sadzapitirira 15 pamwezi. Mutha kulembetsa kuchokera kumakalata ena ndikuyankha IMANI. Mitengo ya mauthenga ndi ma data ikhoza kugwira ntchito.

LUMIKIZANANI NAFE

Kuti mumve zambiri pazochita zathu zachinsinsi, ngati muli ndi mafunso, kapena ngati mukufuna kudandaula, titumizireni imelo kudzera pa imelo pa [imelo ndiotetezedwa]